The Capable Coach Academy
Build a thriving coaching practice you love
Imagine having the freedom to live life on your terms, making a meaningful impact on others, and enjoying the financial independence you desire. It's your moment to shine - why not invest in yourself and your coaching practice?
Capable Coach Academy
with Carl Brooks
"Finally, a business training in which everything is clearly explained."
- Helen
To be a coach is extraordinary
Being a coach is simply extraordinary. It's a journey filled with awe-inspiring moments and profound transformations. The ability to guide and support others on their paths to growth and fulfilment is an incredible gift. The sheer joy of witnessing their progress and knowing that you've played a part in their success is immeasurable. But you know what's even more remarkable? As a coach, you have the opportunity to continuously learn and expand your own knowledge and wisdom. Surrounding yourself with like-minded individuals, absorbing insights from inspiring minds, and immersing yourself in a world of continual support, growth and discovery.
And here's the truly beautiful part: by embracing the role of a coach, you can make a significant difference in the world. Each life you touch, each heart you connect with, has the potential to ripple out and create positive change far beyond what you can imagine. It's no wonder that you've been drawn to the path of coaching. The calling within your soul has led you here for a reason. I understand that you may feel uncertain about where to find your clients or whether they will see your value. But let me assure you, the need for coaches has never been greater. More and more people are recognising the power of coaching to navigate their careers, personal lives, and everything in between.
You're not along in this journey. We're here to support you in every aspect of your coaching practice. From marketing yourself to finding your ideal clients, defining your ideas, refining your unique approach, and building unshakeable confidence as a coach, our programme at the Capable Coach Academy is designed to guide you step by step. Believe me when I say that you have the ability to create a remarkable coaching practice and touch lives in ways you can't even fathom. The world is waiting for you, dear heart, and together, we will make your coaching dream a reality.

Investing in your coaching practice is a meaningful gift to yourself and to the world.
Imagine the freedom and flexibility of managing your own time, creating a schedule that suits your needs and desires. Picture the profound impact you can make in the lives of others, offering guidance and support that can truly transform them. And let's not forget the financial aspect – embracing your worth to make a great economic living doing what you love, and creating a life of abundance that supports and nourishes your soul.
And you're probably thinking:
I sense the doubts swirling within you. They're perfectly understandable. You question the crowded landscape of coaching, wondering why people would choose you and doubting whether you're able to show your value. Finding clients and asking for fair compensation can be daunting, casting doubt on your ability to sustain a livelihood. It's natural to question your readiness and confidence in your abilities. It's not your fault. The world of entrepreneurship and marketing may feel overwhelming, leaving many coaches unsure of where to start.
Here's the thing, through recognising these feelings and obstacles ,we can overcome them together. Each challenge is an opportunity for growth. We will address each concern, nurturing your skills and confidence along the way. Know that your unique qualities, experiences, and perspectives set you apart as a coach. People will be drawn to your authenticity and compassionate support.
Financially, remember that coaching is an investment in yourself. Just as people prioritise their energy bills, they also prioritise personal growth. Your role is to provide great value and guide others on transformative journeys. By offering your services, you enable them to invest in their own growth.
Marketing and entrepreneurship need not deter you. We'll explore strategies aligned with your values and strengths. Marketing is about authentically sharing your passion, connecting with your audience, and communicating your value. It's a process of building relationships and making meaningful connections.
Remember, even the most successful coaches faced doubts at the beginning. You're not alone. One step at a time, drawing on your knowledge and compassion, and with my unwavering support, you can overcome these obstacles and create a thriving coaching practice. Your journey starts now, and I will be by your side every step of the way.

Reviews of Capable Coach Academy participants
This was precisely the breakthrough I needed to start my coaching journey. I had the desire within me, but I first felt unsure about where to begin. However, now, with a clear roadmap and the support of the right tools, I have everything I need to thrive.
What seemed like a distant goal of becoming self-employed within a year is now happening. It's a testament to the transformative power of having a structured approach that the Capable Coach Academy provides.
Marketing, which may have once felt like an obstacle, has now become an enjoyable process. It's no longer something that holds me back but rather a vibrant avenue for expressing my passion and connecting with those who need my unique offerings.
- Valerie Williams
Thanks to the Capable Coach Academy, I got my first ideal client and my socials are booming. By standing in my truth and sharing my wisdom and valuable insights, I'm making a profound impact on those who follow my content.
The most inspiring part is witnessing my growth through understanding the concept of abundance, particularly in relation to finance. I've embraced the mindset of abundance and are already applying it in your life. It's a powerful shift that allows me to attract prosperity and recognise the limitless opportunities ahead.
- Irene Yako
When I first started the Capable Coach Academy, I hadn't yet to step into the role of a coach. But what I've achieved in less than two months is truly astounding.
I designed my website from scratch (no small feat). My online presence now reflects my clear mission and target audience. I've honed in on the specific needs of my clients and designed a coaching programme to address those needs with my expertise in healthy foods.
I can't wait for the exhilarating ride ahead.
- Joanne McKensey
Big dreams or ambitions begin small
Even I started small. Now, I reach a staggering 500,000 people on social media every week, with multiple international retreats, online courses and more than 10,000 individuals coached in the past 10 years. How did I achieve such remarkable success? That's precisely what I'm here to share with you!
My mission is to help coaches make the world a happier place, and I believe that we need compassionate and dedicated coaches like you to accomplish this goal. That's why I'm thrilled to reveal my success formula and support system for a thriving coaching practice. I will empower you to become a confident and capable coach, sharing all my secrets so that people can easily find you instead of you having to search for clients yourself. Yes, there may be many coaches out there, and that's a good thing! Together, we can transform the world for the better.
Carl is the best in the business when it comes to authentic, sincere and generous entrepreneurship through his humanity and personal mission.
- Sandra Hoffman
Go for it today and get instant access
Start today with the Capable Coach Academy and make your dream to be a successful coach a reality.

- > Full online course with 72 (video)lessons including worksheets and templates.
> Every month a live online coach call with Carl.
> Access to a supportive community of likeminded coaches on the same journey.
> BONUS: "Clarity & Clients" in-depth training to help you maximise your gifts and your profits, and serve with integrity (€2000).
> BONUS: "Show Up & Get Out There" masterclass to bring forth the confident leader in you, step out of your comfort zone, take massive action, and get better results (€800).
> BONUS: "How to Write Words that Sell" powerful tutorial to help you sell anything while staying true to who you are, without being pushy (€750).
Start today for 1333,- Euros
"What if it doesn't work for me?"
But what if it does work? What does your life look like then? Imagine what it would be like if you could help people your way every day – and they would gladly pay you for it? What would your life look like? The #1 reason many people don't have a thriving coaching practice (while it's a deep desire of theirs): they self-sabotage with excuses to keep themselves small, but in doing so so, they also keep their valuable gifts away from others.
Here's the thing, we can't have excuses and results at the same time. So whether this also works for you is up to you. If you choose to invest money, time and energy, then we promise you that you'll go a long way!
If you feel it's still too big a step to join the Capable Coach Academy now, then first watch our super valuable webinar for coaches. It's free! Alternatively, a free advisory chat is of course also possible.
They went before you with the Capable Coach Academy
This was exactly what I needed to get started. I wanted to but didn't know how. Now with a clear order and help using the right strategies to work with. My previous goal to be self-employed within a year now seems within sight after half a year! Marketing is no longer daunting, but has become fun.
- Jeremy Styles
Thanks to the Capable Coach Academy I got my first ideal client (at an ideal price) and my socials are going well. I have learned so much about the concept of abundance in terms of finance and am applying it right away. I have already earned back the investment of the program within 3 months!
- Sasha Browning
When I started the programme I hadn't yet started as a coach. What I have already achieved less than 2 months after the start: I write an ebook, I make a website myself, I have a clear mission and target group and I have a programme offer instead of services.
- Philippa van Dijk

This is why it's great to be a successful coach:
- Our secret, your success!
- > Enough clients; you know how to make yourself stand out and more importantly: clients know how to find you!
> Money in abundance; you stand for what you are worth and earn more than enough to make a great economic living.
> More freedom; you decide your time-schedule and therefore have more peace and control in your life.
> More impact; you make an impact on the lives of hundreds of people with your valuable coaching.
> More fun; you not only do what you are good at, but also do what you love! Making money with your passion.
> More peace and confidence; You're radiant and shine with self-confidence as a coach!
Structure of the programme | This is what you'll learn:
In this programme, Carl teaches you the profitable steps to a thriving coaching practice:
1. Clarify Your Dream Business
2. Define Your Ideal Client
3. Create Your Perfect Offering
4. Implementation
5. Grow Your Audience
6. Market Your Offering
7. Build Your Expert Authority
8. Master Your Success Mindset
Bonus 10-Day Business Training: Clarity & Clients
Bonus Training: Show Up and Get Out There
Bonus Tutorial: How to Write Words That Sell
Say goodbye to limiting beliefs, uncertainty and stress and go for that thriving coaching practice.
The best time to plant a tree was twenty years ago. The next best time is today.
3 Reasons why you want to start today

Access to the amazing coaching community
As a participant you get access to the private capable coach community for networking, discussion and camaraderie. This way you don't have to do it alone and you can learn from other coaches.

Access to the online lessons
A unique and temporary extra from us to you as a (starter) coach: all the lessons to set up your business properly right away. We tell you all about why this is so important in the programme. But we can already tell you: this is what you want!
"But...there are so many coaches"
Nonsense. Just look around you. How many people do you see with stress, gloom, physical issues, relationship problems, money worries and more? There are not too many coaches, rather there are too few. More and more people are actively looking for coaching and serious rates are being paid. Your help has never been more needed in this ever changing world than it is now.
If you have the desire to coach: go for it! You valuable gifts are truly needed and there are more than enough clients.
"Joining a programme with Carl Brooks is the greatest, meaningful gift you can give yourself or someone else!"
- Andrea Meijer
For whom is the academy?

Coaches to be
You have had the desire to coach people for a long time, but you don't quite dare to take the step yet. Because you feel like you're not good enough, no one is waiting for you or because there are already too many coaches. The Capable Coach Academy helps you to get over these thresholds and to make your dream come true with great clients, a good income and lots of fun!

Beginner coaches
You have already taken the step and profile yourself as a coach. But unfortunately you still don't have enough time to really invest in attracting new customers and doing the right marketing and sales. And so it's not yet possible to make a living from it. In the Capable Coach Academy we will work together so that you can live full-time from your practice.

Coaches going to the next level
Your coaching practice is actually going quite well and you would like to continue to grow. But you don't really know how to grow further. There are some powerful choices you can make in your business that can immediately give you more free time and more income. The Capable Coach Academy helps you take your coaching practice to the next level without having to work harder for it.
Any doubts? Then first follow one of our webinars for coaches for free, which can now be viewed temporarily. Or request a free personal advisory chat in which we look at your situation together and investigate whether the program suits you.
“Do I also learn how to coach in the Academy?”
No, the Capable Coach Academy is not a coaching course. That would short-change every coach and coach training. We understand that coaching is a diverse and specialised field. A relationship coach requires different knowledge than a life coach or a career coach.
So, what is our programme all about?
The programme is the solution to a common challenge faced by many talented coaches: finding clients. We focus on equipping you with the essential tools and strategies to start and fill your coaching practice successfully. You already have the coaching skills, and our expertise lies in connecting you with clients who are seeking your specific expertise.
Join us at the Capable Coach Academy and unlock the potential of your coaching career. Together, we'll help you build a thriving practice by attracting clients who are ready to be coached by you.

Here are some of the objections we hear a lot (and how we feel about them):
- “I don't like asking for money”
Maybe you are someone who would prefer to do everything for free. As long as there was enough money on the shelf, you didn't have to ask your customers and you could help everyone. Yet that is a misunderstanding. After all, asking for money not only helps you as a coach, but also your coachee. Think about it: Is it more likely that you will exercise more often if you have a subscription to the gym of € 20 per month? Correct! You are the stick behind the door for your customers!
“I don't like marketing and sales”
You are a coach! It may feel that way sometimes, but you're not the first to think that you hate everything that smells of commerce, making money or sales and marketing. The good news: you don't hate it, even if you think you do now. What goes wrong is that many starting coaches don't know what marketing and sales really is and they don't know how to use it in a way that suits you.
“I have no experience as a coach”
The definition of starting something is that you have no experience with it. That doesn't have to be a problem. It only becomes a problem when you believe that the lack of experience is getting in your way. How can you know if your belief is correct if you never try? Correct! Now is the time to discover it.
Ready to embark on a transformative journey towards building a thriving coaching practice, one step at a time?
Join today and start now
I believe that I deserve this and it will be more amazing than I can imagine.
- Stephan
My dream is going to come true. I definitely want this.
- Pam
I'm not procrastinating any longer, and I know that I cannot do it alone.
- Annemarie
They went before you with other Carl Brooks programmes

Carl, I just wanted to express my gratitude to you for your teachings, inspiration, guidance and unwavering support. Thanks to all the above my first workshop on Saturday went off so well. It was a great success and I loved every minute of it. It is my intention to make this the first of many more. Attending the program has been a turning point in my life. I am extremely grateful for the opportunity you gave.
- Yolanda Olhaus

Having attend Carl program in 2017, I have since run three retreats of my own. I have increased my email list. I have built a professional online workshop. I have started to MAKE money instead of lose money. I am no longer fearful. I always took courageous action but sometimes it was not guided and would waste time. And I feel that it is guided and structured now.
- Vanessa Wallace

Don’t worry about making the wrong decision, make the decision right. If you truly want to move forward, don’t worry about making the right decision. Commit first and make the decision right. So say ‘Yes’. Trust yourself, trust Carl, trust that the results will come and go for it! Life is too short.”
- Will Aylward
Go for it today and get instant access
Start today with the Capable Coach Academy and make your dream to be a successful coach a reality.

- > Full online course with 72 (video)lessons including worksheets and templates.
> Every month a live online coach call with Carl.
> Access to a supportive community of likeminded coaches on the same journey.
> BONUS: "Clarity & Clients" in-depth training to help you maximise your gifts and your profits, and serve with integrity (€2000).
> BONUS: "Show Up & Get Out There" masterclass to bring forth the confident leader in you, step out of your comfort zone, take massive action, and get better results (€800).
> BONUS: "How to Write Words that Sell" powerful tutorial to help you sell anything while staying true to who you are, without being pushy (€750).
Start today for 1333,- Euros

I believe that the world doesn't have too many coaches, but rather needs more of them
Founder, academy-creator and coach
Hi, Carl here. What do I stand for? Truth is, I just want compassionate people, like you, to win. That's who I am as a person. I want you to do well. And I want you to be successful with your passion for helping others. Why? Simply because it's my mission to make the world a happier place. And, I can't do that on my own. Heck, I wouldn't want to neither. I'm always amazed by the caliber of likeminded people I encounter on this transformative journey. Want to come along?
At heart, I'm an entrepreneur and business mentor. I have more than 20 years experience in marketing, communication and coaching, creating more than $800 million in sales per year.
I provide structured and guidance to create and grow your business. For many of my students, the balancing personal and business life, with a sprinkling of a winning mindset is key to their success. You'll learn EXACTLY that in the Capable Coach Academy to create, market and profit from a business you with joy and ease.You can do this! Let's go!
Ready to embark on a transformative journey towards building a thriving coaching practice, one step at a time?
Join today and start now
I believe that I deserve this an it will be more amazing than I can imagine.
- Stephan
My dream is going to come true. I definitely deserve it.
- Pam
I'm not procrastinating any longer, and I know that I cannot do it alone.
- Annemarie
"But I'm already so busy, I don't have time to join this Academy."
The Capable Coach Academy is easy to integrate into your life - even when you are busy (the programme is designed for that). So you can get exactly what you need from it and even listen and interact while cooking. Finally, you can complete the programme at your own pace. You can choose to "binge-watch" all the lessons in a few days, but you can also choose to spend a few hours a week on it. And, the monthly calls with Carl that you can join live or watch later. You have access to the recordings of all live calls when you join the Capable Coach Academy.
Perhaps you'd enjoy first watching our valuable webinar for coaches? It's FREE!
Practical information and frequently asked questions
Level: no prior knowledge required
Language: English
Duration: 7 hours | an average of 16 weeks
Is your question not listed? And would you like more information about this program or are you still in doubt? Feel free to mail us all your questions via hello@carlbrooks.nl or our contact page. You can also set up an advisory chat, then we will see together whether the Capable Coach Academy is right for you. Or just go for it. It will change your entrepreneurial mindset with eye-openers and inspiration to make your coaching practice dream a reality. Promised.
For whom is the Capable Coach Academy?
Do I learn HOW to coach in the Academy?
How much time will the Academy take?
Where can I follow the Academy training?
What exactly do the Coach Calls with Carl entail?
What's in the guidebooks and where can I find them?
Which bonuses do I get when I register?
How much personal support do I get?
How can I prepare for the Academy in advance?
"Alone you go faster, but together you go further."